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Your Complete A-Z Guide to Setting Up a Professional LinkedIn Profile

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The best and easiest way to create a professional profile on LinkedIn .


The job search process is always evolving rapidly. It's not about following newspaper ads or Facebook groups, finding the job you want, and then applying for it. This method will have you just waiting on the phone for a call that probably won't happen. Today's job seekers need a more proactive and reactive approach called career networking - and LinkedIn is the perfect choice to help you do just that.
Creating a strong LinkedIn profile will help you reach the right contacts (recruiters, hiring managers, everyone working in your industry, etc.) who can direct you to your next job opportunity. For that to happen, you need to build a strong LinkedIn profile that will help you get the job you want.
Take a look at our article on how to set up a strong LinkedIn profile and use it effectively to land a job in the crowded job market.

So what is LinkedIn?


On the simplest level, it is a professional social network. It is actually the largest thanks to a user base of tens of millions. While Facebook is great for your network of friends and neighbors and Instagram for close acquaintances, LinkedIn is where you can interact with people you've worked, want to work with, or perhaps want to get to know "professional."


You can also browse job postings and read work-related articles from companies or distinguished professionals. But most importantly, LinkedIn is a space for your work and professional interests.



It is the best platform for documenting all your experiences in the labor market, along with any education or course you complete, or skills and experiences that you acquire on the job or on your study trip. Do you know how frustrating it is when you try to cram all your experiences and expertise into a one-page resume? On LinkedIn, there are no limits.

Having your own customizable profile means you can focus on including all the details of the experiences you've had and the professional and study experiences that are most important to you (and in line with your career goals). In fact, the deeper you customize your LinkedIn profile, the better you can take advantage of it in the job market.

Why has the demand for this network increased in recent years?


  1. The future of the job market: The biggest (or at least most common) reason people use LinkedIn is to look for a job or, on the other hand, find people to hire. In a survey conducted several years ago, 87% of recruiters stated that they use LinkedIn to get candidates to fill their vacancies. So this platform is definitely the future of employment. In order to increase your chances of getting any future job.
  2. Helps you build a brand online: LinkedIn is a great way to build your online presence. Recruiters and managers will use Google if your resume interests them. Your LinkedIn profile is usually one of the first search results that appears. Building a strong profile is a great way to create a clear, professional brand of your business profile in order to increase your chances of getting any future job.

How to improve your LinkedIn profile in 3 steps ?



Add a professional image: Unlike resumes, which all look somewhat the same after all, your LinkedIn profile gives you the ability to customize your profile in an engaging and engaging way that catches the eye of recruiters.


The first and easiest way to take advantage of this is to use a professional four by six profile picture on your page. By adding a photo, you are giving people visiting your LinkedIn profile an impression of who you are and thus you are not just another anonymous applicant. You are a friendly face which is evident from your photo.

Add keywords related to your industry: Among the many things LinkedIn has to offer, its search tool is extremely important to recruiters everywhere. Long before they actually post a job opening ad on LinkedIn and elsewhere, many company recruiters will take a peek to see if any profiles match what they're looking for.

This is done by searching LinkedIn for specific keywords. By adding these keywords to your profile summary, you can show them through these searches. Use the right keywords and recruiters will come to you.

How do you do this? Get started with LinkedIn search on your own. Find the perfect job title and find other profiles that pop up. Take a look at job vacancies in your field. What keywords appear over and over again? It is therefore helpful to focus on those ads and highlight the buzzwords that are already being used, so you can visualize the patterns of your search keywords.

Write a brief summary: All too often, we see people who either skip that section entirely or hardly even think about it. This is a fatal error. Your summary section is another opportunity to humanize your profile and make you a compelling choice for recruiters.

Focus on promoting what sets you apart, especially the traits that make you unique. What is your passion? What do you want to do next and why? By focusing on writing a summary of your professional qualities (i.e. what you would bring to a team or company), you will attract more attention. You can also use this section to focus on what you want to do, and downplay any work you've done that you don't want to do in future positions.

How do you search for a job with LinkedIn?



The way you use LinkedIn varies depending on where you are in your career. If you are actively looking for a new job, you will need to use LinkedIn in some specific ways. Here's what you'll do:

The first step - follow-up companies: You don't have to search for a “dream job”, we recommend searching and finding the companies of your dreams. Nobody actually wants to stay in the same job forever. What you should really strive for is a company that will guarantee you a healthy environment that will make you fall in love with the work you are set to do, and that will encourage you to keep going for years to come.

So do some research on the companies you think you'd love to work for on LinkedIn. Then follow those companies to stay up to date with news and of course all new vacancies.

Step Two - Finding the Right Job: Of course, the most obvious advantage of LinkedIn for job seekers is the massive database of many different companies. This search bar exists for a reason and I use it to find jobs at countless companies.

Some companies also allow you to apply directly to a job vacancy through LinkedIn, and use your profile on it as your resume. Just don't forget to write a cover letter for each job you apply for. You can also let LinkedIn know that you're looking for a job and you'll be alerted when there are new job openings — and recruiters will be notified in return that you're open to new roles.

How do you use LinkedIn to advance your career?

If you love your job and your company (or aren't ready to move forward yet), LinkedIn is still a great place to build your career. Keep your profile up-to-date so if a great position comes to you, you'll be ready to apply right away.

Also, don't forget to add people who work in the same field as you. You never know when you might want to contact them again about a business opportunity.


finally:

Lots of people find a job they love, feel comfortable, and then forget about LinkedIn for a few years. If you commit to staying active (and keeping your profile updated as well), you'll be in a much better position than those who don't.


You'll also have a strong profile in case a recruiter comes your way when you're not actively searching. Sometimes, the best opportunities arise. We recommend that you set a reminder in your calendar to update your profile and experience section every six months with any new updates you've made to your career or recently acquired skill set. After reading this article over and over, preparing a solid profile and successfully landing a job, don't forget to come back to tell us about your experience and we wish you all the best in the end in finding the perfect job opportunity on LinkedIn.


Thank's

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